BUSINESS TODAY

MAY 9, 2004

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	Good Buys, Good Luck Fools—why, even geniuses—and their money are easily parted. The bull market is here to stay, but that doesn't mean you can take your gains for granted. Equity Resource: How I Pick Stocks Stock picking is part art, part science, and all serendipity. We convince Raamdeo Agrawal share his strategy. Read More Bangalore's Balasubramanyams: On The Aspirational Track Bull Vs Bear Two bulls and one bear offer their conflicting takes on the future of the stockmarket. Read More D & D How to get derivatives to work for you, and demystifying the day-trading myth. Read More Picking The Right Fund 2003-04 was the year of the equity fund. What will this year be? Read More

India's # 1 Fund House

With some Rs 15,000 crore under management as of March 31, 2004, 40 mutual fund schemes, and over 900,000 investors, it is Franklin Templeton India Mutual Fund.
Read More

Delhi's Mukherjees: Well-Heeled But Under-Invested

Real Estate: Has It Finally Emerged An Investment Vehicle?
Yes, but only if you look at your second or third piece of real estate as a for-pleasure thingamajig with the benefit of capital appreciation thrown in. Read More

Real Estate Resource
If Appreciation Is Your Thing...
Read More


	Bullion & Commodities The Bullion Angle: Idle Asset Or Great Investment Option? Should you invest in commodities? Read More The Investment Lifecycle Ready-Reckoner 10 Things You Need To Do When... Read More Bangalore's Bharadwajs: In Quest Of A Nest Egg Tax Planning For Dummies This year's budget isn't out yet, but there's still no time like now to plan your taxes. Read More		All You Wanted To Know About Insurance But Were Afraid To Ask Who Should Manage Your Money? Don't go by popular wisdom. Get help. Read More Chennai's Vasudevans: Middle Of The Road Prosperity Should You Look At Fixed Income Schemes? They may seem unfashionable, but the answer to that question is yes. Read More




	from India
	from outside India








Competition As Ad Adrenalin There is nothing like the adrenalin shot of a competitor you can't take your eyes off, according to many a marketer. Competition is just what every brand needs. Has competition from Joyco's PimPom lollipops, for instance, helped Alpenliebe turn in the advertising performance that makes it so popular? More Web Exclusives More Net Specials



Choice Contest 'Thanda matlab' Coca-Cola owes some of its success to the very very of Pepsi as an archrival.

Form And Function Marketers of FMCG products are periodically accused of allowing their zest for 'form' overtake their concern for plain and simple 'function'. Meanwhile, right now, everybody agrees that the industry is in need of some innovative breakthroughs. But of form or function? Should this be an issue?

Tommy HIlfiger Here's a fashion brand with an interesting identity crisis, new to India.








	She's Leaving Home Rather, she's left home already. For some 50,000 women from Jharkhand, Delhi is the proverbial pot of gold at the end of the rainbow. more...		Splicing HLL Its businesses cleaved into two, HLL hopes to be a nimbler fighter in the marketplace. Will it? more...




	Big Blue's Indian Colours In just three years, IBM India has struck—dig this—local outsourcing deals worth nearly $1.2 billion. With Daksh now in its bag, the company is gearing up for an even bigger push in services. more...		Boomtown Baddi Lured by the Himachal government's tax sops, more than 700 units, big and small, have set up shop in the Baddi-Barontiwala-Nalagarh belt in just the last one year. more...



	The Best Companies To Work For In India The BT-Mercer-TNS study gets off the ground. Here are the details. more...		The TCS Family "Tree" Mala Ramadorai has transformed an all-wives club into a company-wide employee self-help group that's now an integral part of HR at Tata Consultancy Services. more...




	The Challenge In Energy Investment advice on surviving an impending oil crisis, a book on Canon's management and a marketing databank on urban India. more...		Reading The Tea Leaves Once a booming plantation economy, Tamil Nadu's Valparai is trying to reinvent itself as a tourist resort. more...




	People Starring NASSCOM's new Chairman Jaitirth 'Jerry' Rao, biotech billionaire Kiran Mazumdar-Shaw of Biocon, telecom-equipment-distributor-turned-headhunter Atul Vohra, advertising lord Sir Martin Sorrell of WPP, a fighting IIM Bangalore Chairman S.M. Dutta, and social sensitiser Rajeev Karwal of Electrolux India more...		Global Ideas Leadership Secrets by Pramod Khera





	BPO: Growth Through M&As IBM set the trend by acquiring Daksh, and others are likely to follow suit. more... Rationalising Portfolios Pharma majors shrink drug portfolios to prepare for the forthcoming patent regime. more... Q&A With Robert Hagerty The CEO of Polycom on India's broadband scene. more... Insurance Broking In Crisis The nascent general insurance broking business has become unattractive, thanks to IRDA. more...		New Zest For Wrenching Talent Public sector units are deploying new tools to retain their best employees. Help, Tarun! Outsourced Teaching Blade Runners more...


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