 Clustering For Competitiveness
Two clusters of 17 hand-picked automotive companies are engaged in
a pioneering experiment in collaborative learning. Together, they're studying--and
teaching one another--world-class practices in quality. Dozens of other companies are
readying to follow these prototypes. Clustering could redefine competitiveness for your
company too. A CEO's handbook.
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CORPORATE FRONT
Are The Kirloskars Splitting Up?
Although a traditionally close-knit family, given the
group's sagging bottomlines, the Kirloskars have no alternative.
Will ModiCorp's Year 2000 Model
Work?
Just when everyone thought CEO B.K. Modi had
mastered the zen of the joint venture, he is selling out of them All.
Why Did The Vajpayee
Administration Melt Before The HR Steel-Makers?
If it wasn't for love of India, Indian
hot-rolled coils, and Indian hot-rolled coil-manufacturers, it must have been for money.
Can Rabobank Whet Its Appetite
For Success?
The Dutch bank has cooked up not only an unusual
entry-strategy, but also unconventional business plans.
Is GESCO Sailing In Or Out Of
Trouble?
Ironically, its decision to focus comes just as the shipping business
heads for its worst-ever global downturn.
Should Dr Reddy's Go On A Binge?
Definitely. Gobbling up sister-firm Cheminor Drugs will do wonders for its
ADRs.
Case Study: The Case of Strategy
Planning
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Policy:The Great Balancing Act
Even as the Vajpayee Administration was close to collapsing. Union
Commerce Minister Ramakrishna Hegde gave India Inc. its most reforms-oriented
Export-Import Policy since 1995. Wisely avoiding targets, and racing to free imports ahead
of the deadlines set by the WTO, Hegde has set the stage for exports to move up the value
chain. A primer.
Marketing: The World Cup Googly
The Rs 1,000 crore that corporate India has lined up for promotions to
cash in on World Cup 99 may be hit for a six. Not only will cutting through the cricket
clutter be tough, booking spots during the live telecast will not deliver enough
viewership to justify the costs. A media-planner's warning.
Advertising: Print + TV = Wow!
Devoting your adspend on TV to leverage its mass appeal? You're wasting
your money. Seminal new research shows that expanding reach through TV is
cost-ineffective. And that customers respond with higher recall and sales when advertising
reaches them through TV as well as Print than when it appears only on one of them. An
exclusive.
Ideas: Management Notes: The Design
Beneath The Disorder
The changes assailing your industry and your company are chaotic and
unpredictable only on the surface. Lurking within are patterns that you can recognise--and
profit from.
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Finance: Here Come The Muni(ficent)
Bonds
The choice of debt-investors in the US is here, led by bonds issued by the
municipalities of Ahmedabad and Bangalore. Now, their counterparts in other cities are
following suit. But the municipalities need to convince the rating-agencies that their
bonds are as safe as their foreign cousins. A buyer's guide.
PERSONAL FINANCE
A Case For Diversification
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