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COVER STORY
Is HFCL
For Real?
Fine, it has caught Kerry Packer's
interest (and his investments). But is that reason enough for a company
with profits of Rs 90 crore and a clutch of me-too plans to be valued at
Rs 10,000 crore?
By
Ranju
Sarkar
Every day,
just before he leaves home for work, and right after he reaches his
office, Mahendra Singh Nahata makes it a point to pay obeisance to
Hanuman, the Hindu monkey God. If it is good fortune that Himachal
Futuristic Communications Ltd.'s (HFCL) ceo Nahata is praying for, then
Hanuman may be the wrong member of the Hindu pantheon to address. For, the
warrior god is known more for valour and asceticism-not the kind of divine
munificence a Lexus-driving corporate chieftain needs. Yet, there's little
doubt that somebody up there is all ears. For, what's been raining down on
the Delhi-based telecom equipment manufacturer the past year is sheer
manna.
First, a clutch of foreign and domestic
investors vied with each other to pick up the company's Rs 745-crore
private placement offer in February, 2000. Then, within days of that,
Australian cricketer-turned-media-mogul Kerry Packer succumbed to the
sales-spiel of Vinay Maloo-Nahata's nephew and the 39-year-old Chairman of
HFCL-who had been playing snake charmer to Packer's deaf adder for six
years. Paying Rs 1,450 apiece, Packer's Consolidated Press Holdings
coughed up Rs 1,039 crore for a 9.1 per cent stake in HFCL. And a few
months later, the US-based Janus Fund zeroed in on the HFCL scrip.
The entry of Janus - it is reported to have
mopped up 8 per cent of the float - was a shot of steroid for HFCL,
considering that the American fund has investments in only 250 companies
across the world, and just three in India (Reliance Industries and Infosys
Technologies are the other two). And in a significant climax to this tale
of good fortune, Morgan Stanley Dean Witter-whose Morgan Stanley Capital
Index (MSCI) is considered to be the gold-standard among FII-indices-dumped
pharma major Dr Reddy's Laboratories and elevated HFCL into the MSCI.
Thanks to all the investor interest, the
one-time stockmarket pariah-wallowing at Rs 59 in February, 1999 - is now
a Dalal Street darling, orbiting at Rs 1,260. And Nahata and Maloo - the
third partner, Deepak Malhotra, has just a 2 per cent stake, and looks
after the Group HFCL's paging business-are worth nearly Rs 3,500 crore. In
what could be a celebratory gesture Maloo recently shelled out a reported
Rs 9 crore for an apartment with a view of the Arabian sea. Says a
Delhi-based HFCL watcher: "It's amazing how quickly fortunes have
reversed at the company."
Big Plans. But Real?
Controversy:1
August, 1995: HFCL bids an astronomical
Rs 85,925 crore for basic services licences in nine circles |
Controversy:2
June, 1996: HFCL reneges on the bid,
citing adverse changes in tender norms |
Controversy:
3
October, 1999: Hikes stake in
Investment Trust of India and gets indirect control of Kothari
Pioneer |
Controversy:
4
February, 2000: News of the private
placement and the Packer deal triggers a bull run on Dalal Street |
If things sound too good to be true, there
is reason for them to. In 1999, half of HFCL's Rs 579-crore revenue came
from its five-year-old turnkey projects business; another third from the
sales of telecom hardware; and the rest from telecom software and
components. The company does possess strengths in the hardware and turnkey
businesses: it has few local competitors and larger transnational rivals
can't match its cut-throat pricing strategy. But, is a company with Rs 90
crore in profits worth the Rs 10,000-crore value that the market places on
it?
Research report after research report says
yes. Analyst after analyst, like HSBC's Vijay Baoney (he believes cost and
project-implementation skills endow HFCL with a great competitive
advantage), says yes too. The reason? An estimated $15 billion is to be
ploughed into telecom over the next five years. Nahata claims that by the
end of this financial year, the company's topline will almost triple to Rs
1,500 crore. Besides, he argues, HFCL doesn't want to remain a mere
hardware and turnkey services company. HFCL's greatest ambition is to be a
diversified communications and media conglomerate-in other words, a
convergence company. The projected investment? Rs 4,000 crore over the
next four years. And the funds raised so far? Rs 1,800 crore.
The growth tapestry Nahata and Maloo have
woven for this is elaborate. Three new joint ventures have been forged
with the Packers in areas outside telecom. Consolidated Futuristic
Solutions - where HFCL owns 51 per cent, CPH 30 per cent, and strategic
investors, the rest-is investing Rs 100 crore (half as equity) to produce
software (including animation), infotech-enabled services like call -
centres, and embedded systems for use in telecom products. By Nahata's
reckoning, three years from now the software venture will fetch Rs 500
crore in revenue.
Excel Net Commerce, a B2B e-commerce JV
with an identical equity structure, will focus on network infrastructure,
including payment gateways. Maloo claims the company's network will be
content-rich and provide specialised services to companies in businesses
like steel (Excel Net Commerce has formed a JV with isteel Asia, a Hong
Kong-based steel portal) and agriculture.
The third JV, Nine Broadcasting India (NBI),
is an entertainment company that's making aggressive moves. It has three
hours of prime-time programming on DD Metro, a state-owned channel that
reaches 80 million homes. By all accounts, it is a clever and bold move.
Without making any investment in expensive broadcast infrastructure, the
JV has managed to become a virtual broadcaster-even if only for three
hours.
Nahata may deny it now, but media will
likely be an area where the Packers would want to consolidate. For
instance, the JV wants to eventually establish a presence in television
and radio broadcasting and magazines. It's even talking about producing
films and music and getting into interactive services.
And some time in the future, NBI is
expected to plug into Himachal Infotel Ltd (HITL)-the basic telephony and
broadband service provider in Punjab. The company is the only remaining
fragment of HFCL's grandiose basic services dream. The Punjab circle-the
company acquired the license for the circle from Essar Commvision-is a
compact market for telecom, covering just around just 50,400 kms. The HITL
project will cost HFCL Rs 1,190 crore (equity: Rs 534 crore; debt: the
rest), for which the Industrial Development Bank of India has sanctioned a
term loan of Rs 656 crore.
Maloo, who operates out of Mumbai and looks
after finance and new projects, says that HITL is in the process of laying
2,800 kms of optic fibre cable, and that its customer acquisition cost
will be comparable to that of the Department of Telecommunications (DoT).
In Punjab, the company plans to offer both basic telephony and value-added
broadband services such as cable TV, teleshopping, telemedicine, and
telebanking. By 2003, HITL expects to have 5 lakh subscribers who generate
Rs 900 crore in revenue. As this article went to bed in the second week of
October, HITL had already launched its services.
Contd..
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