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"Most companies
include adventure sports as a part of their HR training modules.
They use it to test and train their employees"
Michael Mitra, Managing Director, Step Consulting |
Help, Tarun! |
Mistress Of Spices |
Akshay
Kumar's grandmother was shell shocked more than a decade ago when
he told her: "I'd love to be a white water rafting guide
because I love it." She had asked her grandson about his
career plans. Chartered Accountant, it code jock, or, even better,
corporate lawyer were the answers she was hoping for. "But
a boatman and a trekking guide? Unimaginable!" chuckles Kumar
reminiscing about his grandmother's reaction. But family disapproval
could not dissuade him from following his chosen path. The St
Stephen's College, Delhi, alumnus is today the owner of the Rs
6-crore Mercury Himalayan Exploration, which specialises in offering
adventure tours all over the Himalayas.
Kumar is not alone. Many young people-mostly
adrenaline junkies with lots of smarts and good communications
skills-are turning their backs on traditional careers and taking
to adventure sports. It's still a niche career option, but drawing
a broad spectrum of recruits-college grads, qualified mountaineering
professionals, ex-servicemen and even MBAs. "Most companies
today include adventure sports as a part of their human resource
(hr) training modules. They use it to test and train their employees
on tackling crises, building teams, coordinating between different
teams, overcoming internal conflicts and achieving goals,"
says XLRI alum Michael Mitra, Managing Director of the Rs 1.7-crore
Step Consulting, which designs adventure modules for top companies
and puts their executives through their paces. Mitra has designed
and conducted adventure sports modules for leading companies like
Microsoft India, sap, Dr Reddy's Laboratories and American Express,
among others. Even senior management personnel sometimes participate
in these modules. For example, Maruti Udyog Managing Director
Jagdish Khattar recently went rappelling and river rafting with
his senior team as part of a team building-target achieving-planning
exercise module.
This corporate backing has made this hitherto
neglected segment of the Rs 25,800 crore travel and tourism industry
in the country attractive to potential recruits. For one, it lacks
the hierarchies of traditional industries; the money can range
from good to great (a good 30-year-old trainer can easily earn
in excess of Rs 30 lakh per annum); then, it allows one to live
out one's sense of adventure; and best of all, it operates only
eight months a year (there's little activity during the four-month
long monsoon season); so it allows players time to chill out.
Not surprisingly, one sees only young people here.
The Opportunities
There are basically two broad
categories of jobs available in the adventure sports sector-in
operations and in support services. |
Operations
This is the core function and the most exciting part of the
job and involves everything from camp management, to technical
expertise in white water rafting, skiing, trekking, hang-gliding,
parasailing, climbing and the like.
PRE-REQUISITES: Recruiters prefer qualified adventure
professionals. The problem is that there are few such people
available in India. The most sought-after recruits are ex-servicemen
and graduates from the Nehru Institute of Mountaineering (NIM),
Uttarkashi, Himalayan Mountaineering Institute, Darjeeling,
Directorate of Mountaineering & Allied Sports, Simla,
National Institute of Water Sports, Goa, Garhwal Mandal Vikas
Nigam, Uttaranchal, and the Indian Institute of Skiing &
Moutaineering, Gulmarg and Auli. The Sports Authority of India
also conducts a variety of courses and training programmes
for a range of adventure activities.
REMUNERATION: For trainees and at entry levels: Rs
1-3 lakh per annum; for those with up to three to five years
experience: Rs 8-12 lakh per annum; professionals with greater
experience prefer to turn entrepreneurs in this space or work
as freelance consultants or facilitators as they are called
in the trade. Facilitators design adventure sports modules
to simulate corporate challenges which are then sold as a
package to one or more corporate clients. Facilitators, typically,
charge Rs 10,000-40,000 per day of work and can earn anything
between Rs 15 lakh and Rs 60 lakh per annum.
Support Services
TOUR EXECUTIVES AND SALES PROFESSIONALS: Tour and sales
professionals act as first point of contact with the customer.
They market various packages designed by the operations teams,
schedule both generic and customised programmes and, most
importantly, manage the logistics involved in consultation
with the field teams.
REMUNERATION: Rs 1-3 lakh per annum at entry and junior
levels; Rs 3-6 lakh per annum at supervisory levels. |
"There is a high demand for skilled professionals,
but there aren't enough such people in the pipeline," says
Kumar, adding: "The requirements of this new industry are
pretty exacting, but there are few schools or training facilities
which can produce the right kind of people."
"I don't really rely on trained kids
or training institutes," says Swaraj Roy, Proprietor of the
Rs 60-lakh Adventure Zone, who is an ex-Major in the Army. He
recruits youngsters who are physically fit and possess good communication
skills and trains them himself in parasailing, rappelling, rock
climbing, camping and scuba-diving near Mahabalipuram.
Roy, a former instructor at the Commando
Training School at Belgaum, says he recruits young trainees with
no experience at about Rs 6,000-7,000 per month. Depending on
how they progress, this can rise to Rs 30,000 per month in a few
years.
Specialisation
Incidentally, plain vanilla adventure sports
training is the bread and butter of the industry; but the real
moolah lies in devising corporate training capsules which marry
the principles of management with the practical experience of
adventure sports. This is the high-end of the industry and instructors
need a sound knowledge of management theory, practical experience
of running an adventure sports camp and experience of dealing
with senior corporate executives. "This is usually handled
by another category of professionals-the facilitators-who can
earn up to Rs 40,000 per day," says Roy (see The Opportunities).
Facilitators are usually young qualified
professionals with excellent communications skills who devise
training modules for corporates based on their particular requirements.
Most facilitators work as consultants and charge the earth for
their services. "They are in great demand but there are only
a few good men in the country," adds Roy.
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"The requirements
of this industry are pretty exacting, but there are few schools
or training facilities which can produce the right kind of
people"
Akshay Kumar, Owner, Mercury Himalayan Exploration |
But not everyone wants to walk alone. "I
prefer to be part of an organisation," says Ajay Kandhari,
Senior Executive, Step Consulting, who graduated from the Institute
of Tourism and Travel Management, Gwalior, and then learnt river
rafting, rock climbing and mountaineering on the job. "Many
young people even go abroad for professional training in aero
sports and 'extremes' like bungee jumping, skydiving and cliff
jumping (jumping from a 30-40 feet high cliff into a water body).
Of course, the financial rewards for such trained pros are great,"
he adds.
Many adventure sports professionals turn
entrepreneurs after four-to-five years on the job. This, in fact,
is the logical progression from being a facilitator. And it doesn't
cost a lot to do so. All one needs is a reputation for delivering
(which anyone with more than five years experience should have)
and a couple of lakhs of rupees to start an adventure sports firm.
"It's an emerging field and the returns
are amazing for daring and skilled personnel," says Mitra.
"We have a turnover target of Rs 3.5 crore this year,"
he adds. That's a projected growth of more than 100 per cent.
And that, in turn, means a greater demand for adventure sports
professionals.
COUNSELLING
Help, Tarun!
Q: I am a 39-year-old BE (Mechanical), MTech (Quality Assurance)
and work as a Management Systems Manager in the auto supplies
industry. My job involves designing business processes, implementing
them and auditing them internally. I want to join the IT industry,
for which I have cleared the Certified Information Systems Auditor
exam. Please advise if this is the right step and at my age.
There is no harm in doing something you really want to do at any
age. The one thing that you must make sure is that you get the
credit for your work experience and don't have to start at the
bottom. The thing to do is to join a company which integrates
your education and experience.
Q: I am a 23-year-old BPharma graduate
and am pursuing an MBA (Marketing) on a part-time basis. I don't
have much work experience. However, I now want to work on a full-time
basis and would like to know which sectors other than pharma can
provide me with a good career path and financial security.
Given that you are pursuing your MBA in marketing,
getting into sales would be a good option. And keeping your educational
background in mind, you also have the option of doing pharma sales,
which is a good sector to be in.
Answers to your career concerns are contributed
by Tarun Sheth (Senior Consultant) and Shilpa Sheth (Managing
Partner, US practice) of HR firm, Shilputsi Consultants. Write
to Help,Tarun! c/o Business Today, Videocon Tower, Fifth Floor,
E-1, Jhandewalan Extn., New Delhi-110055..
Mistress
Of Spices
Women chefs are increasingly making their
mark at star hotels.
There is an acute
paucity of trained manpower in the food and beverages (F&B)
service area," says Pradeep Kalra, Vice-President (Sales)
at the 39-property Jaypee Hotels. This scarcity is accentuated
as star chefs "move to privately-run luxury restaurants on
a profit-sharing basis," says Aditya Mishra, General Manager,
Ma Foi, a Chennai-based hr Consultancy. Result: another male bastion,
the hotel kitchen, has fallen. Women chefs, conspicuous by their
absence in star hotels and high-end restaurants till a few years
ago, can now be seen at almost every hotel. "There are no
boring routines and no appearances to maintain. And you get the
opportunity to create something that makes you happy," says
Nita Nagaraj, Corporate Chef at Jaypee Hotels. "It's a hard
grind, since freshers start off at the bottom of the ladder, cutting
vegetables and manning a grill," says Kalra. But the financial
and professional rewards make the effort worthwhile.
-Rahul Sachitanand
The Bigger Picture |
Who's recruiting: Star hotels and luxury
restaurant chains
Why this trend is taking root: The paucity of manpower
(pun not intended) in the hospitality industry is most acute
in the food and beverages segment
Salaries: Freshers get Rs 8,000-12,000 per month;
senior chefs at five-star hotels can earn lakhs and star
chefs even get a share of profits
Qualifications: Two to three year degree or diploma
in hotel management and catering technology
Prospects: Huge demand for people in the hospitality
industry means rewards and promotions can come thick and
fast; work hours can, however, be long and tedious
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