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    GENERATION 21X SPEAK :
    RESEARCH 
    Brave new world revisitedBy Mohit Agarwal 
     If you love to collect antiquated items as tokens of bygone eras, its
    about time that you took a trip to your favorite shopping mall and went on a buying spree.
    For, if early signs are any indication, we are witnessing the beginning of a revolution
    that will make the most hi-tech gizmo look like a latter-day jalopy. In this millennium,
    the devices that surround us shall be far more intelligent and responsive to the needs of
    individual users than they were in the previous century. 
    Thus, the watch on your wrist will double up as a paramedic
    that keeps a constant check on health parameters like pulse-rate, blood sugar, and
    cholesterol; maintain a detailed docket of these at a central server; and administer
    appropriate medication in case of an emergency. And a tiny global positioning device in
    your car will communicate with satellites to accurately determine your location anywhere
    on earth. This fusion-energy-powered car will be equipped with light-sensors and
    video-cameras to enable it to interpret road signs and adjust itself to variable lighting
    conditions. Surely, you would not want to take this beauty to the crowded mess of a city
    market? Why would you ever go to a market anyway! All your transactions will be carried
    out on the Net. Simple, isn't it? 
    Sounds unreal? But so did the idea of talking across
    continents before the telephones came around. The central theme of all research until now
    was to enable mortals do a particular task well. Today, in the New Millennium, it is to
    enable machines to do it even better. The primary focus of new-age technology will be to
    develop gadgets that can support a high level of automation, and can perform their tasks
    independent of erring humans. The requisite intelligence needed for this will, in turn,
    call for an increased level of aural and visual understanding of devices so that they can
    interact with their environment and react intelligently to it. Besides this, significant
    work will be directed towards connecting everything everywhere. Connectivity at this scale
    will provide mobile computing power right where it is needed the most. 
    The explosion in computing power backed by the tremendous
    curiosity of the human mind to know what is hidden within itself and in the vast expanse
    of the universe shall spur a tremendous growth in fields like genetic engineering and
    space research. Indeed, these fields will, probably, provide the inexhaustible sources of
    nutrition and energy that we have been searching for so long. On the other hand, research
    in waste-processing will also assume considerable significance as the millennial society
    will generate much more industrial and domestic waste than present disposal mechanisms can
    handle. 
    Research will make most of these things possible in this
    millennium. To cope with this, industry will have to evolve new business paradigms. A
    popular example of such evolution is the open-source-code concept that the Linux operating
    system has popularised in the infotech industry. Several other software companies have
    successfully emulated this by providing the source-code of the software free of cost, but
    charging for the customisation and other allied services that a particular consumer may
    desire. Such a thing was unthinkable in the recent past primarily because infotech firms
    saw their software as a final product and could not imagine giving it away. However, in
    the new paradigm, the software is only considered a medium through which other services
    can be rendered to the consumer and is, thus, offered at no cost in order to encourage the
    consumer to use it more freely. 
    The key
    here is to view technology as an enabler rather than an end-product. It is in this
    capacity that R&D and technology will have a positive impact on the profitability of
    several industries. For instance, technology will drive the penetration of e-commerce.
    This will mean a growth in business to business and business to customer commerce.
    De-materialisation will be a natural consequence of this, as faster information systems
    lead to reductions in inventories, physical assets, and paper transactions, leading to an
    increase in operating efficiency and profitability of a firm. Often, in traditional
    business models, intermediaries add no value, except to make it difficult for the customer
    to get the product. Dis-intermediation will, therefore, take place, and unless
    intermediaries add value, they are certain to have no role to play in the emerging
    business context. 
    In such a technology-enabled environment, the primary
    challenge will be the integration of technology within the present framework in a
    cost-effective manner. This integration would have to cater to the critical issues of
    organisational adaptation, survival, and competence. Essentially, this would embody the
    synergistic combination of the data-processing capacity of information technologies,
    efficient production mechanisms, and the creative and innovative capacity of the workforce
    of the company. This integration of technology in the production-cycle and the supply
    chain of the firm will have to be backed by considerable enhancement in the skills of the
    workforce. This integration will be an extremely expensive exercise for the company to
    undertake and a solution that pays rich dividends to one firm shall be ''an exercise of
    buying costly paperweights'' for another. It will, therefore, depend on the acumen of
    company leaders to decipher the mantra of effective utilisation in their own unique
    contexts. 
    The dramatic advances in information and technology are
    about to lead us to an economic transition from an era of competitive advantage based on
    information to one based on knowledge-creation, where human assets will be of paramount
    importance. In this new world of knowledge-based business, the mantra of success shall be
    to 're'-everything, and evolve, even as the technology does. 
    Mohit Agarwal is a third-year student of
    Engineering at the Indian Institute of Technology, Delhi 
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