One of the most critical challenges faced by leaders today is that of spotting the real opportunities for their organisations from a wide array of possibilities. They need to define strategies and create organisational cultures that promote employee-commitment, partnership with customers, and create a value-based financial management system.

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Employees are the most sustainable competitive asset for businesses, especially in knowledge intensive industries. The leader should develop a culture of personal commitment-a culture that aligns the individual interests of employees with those of the organisation and its customers. This is accomplished by developing clearly defined performance evaluation and reward systems that are aligned with an organisation's vision, mission, and values.

The leader should be able to re-define the role of his key customers. Partnership with customers is not merely about putting them first or finding a solution to a problem, but about building a long-standing relationship by going beyond the established parameters. The leader should foster consciously a culture of "partnership with customers" among the employees. Every process in the organisation should be oriented towards ensuring customer satisfaction.

Another key leadership differentiator is a system of value-based financial management that ensures short-term success without sacrificing future growth and competitiveness. Measures like cost-cutting-a short-term measure for critical times-should be done without hurting the long-term goals of the company.

A true leader will see every volatile and chaotic situation as an opportunity to reinvent himself and make a breakthrough.