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| Some Happily Unmarried products: Eye-catchers |
Happily Unmarried
Founded as a "resource" for single
people in search of a dwelling, Happily Unmarried has since morphed
into a knick-knack designing firm that produces and sells products
such as Model P, a coal-iron press shaped ashtray/trinket box,
(there are some 35 products in all). At Rs 50 lakh, the company
is small, but the four young men who run it (not all are unmarried)
have just founded an apparel line, propose to move into a range
of furnishing and bed linen, even launch a travel venture. "The
whole idea is to have fun," says co-founder Rahul Anand. "Making
a movie someday would be cool too."
-Supriya Shrinate
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| JK's Dheeraj Gupta: Mumbai's McDonald's? |
Jumbo King
It takes either immense confidence
or foolish optimism to brand street food like Mumbai's vada pav
(a potato patty in a sandwich). In Jumbo King's case, things worked
for one simple reason, hygiene. And so, the Jumbo King offering
comes minus spoilers such as rancid oil and the vendor's grubby
hands; think instead of the same product cooked in a central kitchen,
transported in refrigerated vehicles to 15 stores in Mumbai and
handled with gloved hands. The price? A competitive Rs 5. Founders
Dheeraj Gupta and his wife Reeta, both MBAs from Pune's Symbiosis
Centre for Management and hr Development, are now eyeing Pune,
and fielding franchisee-enquiries from as far away as Kerala.
-Priya Srinivasan
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| Hic Calix: And at The Herbal Bar, it's
good for the liver too |
Herbal Bar
Tequila or Ojous, the choice is
yours. For the health-conscious, it has to invariably be the latter,
an Ayurvedic energy drink that is a combination of seven to eight
herbs. Ojous and 12 other drinks with specific health-enhancing
attributes can be imbibed at Delhi's herbal bar (part of the Kerala
Vaidyasala). Harshajeet Kuroop, Director, Kerala, Vaidyasala,
is now eyeing the Mumbai and Bangalore markets.
-Priya Srinivasan
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| Spot the opp?: Yogesh Shah did |
The Backpackerco
The Backpackerco, set up by backpacking
enthusiasts Yogesh Shah and his wife, has tie-ups with most travel
and accommodation networks in the world, and provides support
for the backpacker (its revenues come from commissions). The company
closed last year with Rs 30 lakh in revenues. Currently, Shah's
clientele is dominated by advertising pros, but with growing incomes
in sectors such as it and ITEs, he can expect a significant change
in that soon.
-Priya Srinivasan
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