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                  |  |  Dipayan 
                Ghose never knew too much about the stock markets; that there 
                was money to be made in the nooks and crannies of Dalal Street. 
                Then the benchmark index, the 30-share Sensex, hit 8,500, and 
                Ghose suddenly realised that all those around him were rolling 
                in the moolah. Determined not to be left out, he picked up one 
                of those tip-sheets from his neighbourhood vendor, where he came 
                across this gem of advice: "If you're a newcomer to equities, 
                your best bet is to take the mutual fund route." That equity 
                mutual funds have been clocking handsome double-digit returns, 
                reinforced Ghose's belief that this was the most prudent way for 
                him to pile up a hoard. He managed to lay his hands on an application 
                form for a new fund offering of an equity scheme from a fund that 
                boasted annualised 66 per cent returns as on September 30 on its 
                other older stock offerings. Ghose filled up the form, opted for 
                the growth option (who wants dividends, he shrugged), tore out 
                a cheque for Rs 50,000 and put in his application at the authorised 
                collection centre in the first week of October. By the end of 
                the second week, the Sensex was in freefall, down some 500 points, 
                and equity schemes were in the red by 3 per cent. Ghose was worried. 
                  Ghose (not his real name), and thousands 
                like him, would have had ample reason to be concerned last fortnight. 
                For, as the indices continued to hurtle downwards -at the time 
                of writing the Sensex had fallen to 8,201.73, a slump of 620.11 
                points from its peak-a good number of them who invested in equity 
                schemes would have realised that their (plummeting) stash was 
                locked in for three years. Only after that period could they ponder 
                redemption. But if Ghose and his ilk are sporting furrowed foreheads, 
                the Indian mutual fund industry isn't complaining at all. Reason? 
                Assets managed by the Indian mutual fund industry grew 30 per 
                cent in the first eight months of 2005, over the entire of 2004. 
                Even better news: Assets of equity schemes managed by mutual funds 
                jumped 67.5 per cent to Rs 55,743 crore in the same period. Inflows 
                via equity new fund offers (NFOs) in the April-September period 
                have already hit 16,500 crore (as against Rs 13,250 crore in the 
                entire 2004-05 fiscal), and to top that, there are at least 16 
                more nfos in the pipeline (including four new tax-saver funds). 
                  
                 
                  |  |  |   
                  | Investors are knocking 
                    the doors of mutual funds for investing in equity markets Pankaj Razdan
 CEO, Prudential ICICI AMC
 | Because of lack of 
                    depth in the market, Sachdev is focussing only on the top 
                    100-200 stocks Sanjay Sachdev
 MD & CEO, Principal PNB AMC
 |  Says Sanjay Sachdev, MD & CEO, Principal 
                PNB AMC: "Lower assured returns due to falling interest rates 
                and the lack of investing opportunities in other asset classes 
                have resulted in investors getting attracted towards equity-and 
                they are taking the mutual fund route." Adds A.K. Sridhar, 
                Chief Investment Officer, UTI AMC: "New investors are tapping 
                the equity markets through mutual funds." Sure enough, if 
                investors are queuing up for application forms, it's also because 
                they've been voyeuristically viewing the returns being dished 
                out by the equity fund bunch. For the first eight months of 2005, 
                equity schemes recorded a weighted average return of 24.4 per 
                cent, in the process outperforming the returns of the Sensex and 
                the bse-500 (which recorded an absolute return of 18 per cent 
                each). The increasing thrust on equity-as of December, equity 
                schemes accounted for 22.11 per cent of mutual fund-managed assets; 
                by August that figure had shot up to 28.47 per cent-has also resulted 
                in MFs accounting for 4 per cent of the turnover on the BSE and 
                the NSE, as against 2.5 per cent six months ago.   The anxiety that prevailed last fortnight, 
                however, revolved around whether the new flock of mf investors 
                had got their timing all wrong. After all, if the stock markets 
                slip into a deep correction, it will wash away a chunk of the 
                gains of the newly-launched schemes. Points out Rajiv Shastri, 
                CEO, Sahara Mutual Funds: "Investors who are rushing in to 
                capitalise on the rising market and investing big money in NFOs 
                (new fund offers) are carrying an immense risk in their portfolio." 
                  That's the investor's headache. Shastri adds 
                that the fund manager, too, comes under a lot of pressure at such 
                times, and that's when "the discipline of investing in equity 
                markets is lost". To be sure, most funds are sitting on an 
                average of 10 per cent cash (see So Where Will the Cash Go?), 
                with some like Deutsche Alpha Equity Fund and Birla Index fund 
                cushioned by 46.24 per cent and 40.14 per cent, respectively. 
                In a correcting market scenario, fund mangers typically use up 
                these funds to buy stocks at lower prices, thereby lending support 
                to the markets.  
                 
                  | SCHEMES IN THE PIPELINE |   
                  | ABN Amro - ELSSBenchmark Exchange-Traded Funds linked to Sectoral Indices
 Chola ELSS
 Deutsche Flagship Equity Fund
 Deutsche Infrastructure Fund
 Deutsche Stable Growth Fund
 DSP ML Small & Midcap Fund
 Fidelity Tax Advantage Fund
 Franklin India Smaller Companies Fund
 HSBC Incredible India Fund
 ING Vysya Contra Fund
 Kotak ELSS
 Principal PNB Large Cap
 Prudential ICICI Services Fund
 Standard Chartered Imperial Equity Fund
 Tata Contra
  Source: SEBI |  But if inflows from the foreign institutional 
                investor (FII) brigade dry up-in the current month till October 
                13, the FIIs had sold Rs 964 crore of equities on the Indian markets-can 
                we expect mutual funds to fill in the breach? The FII stash is 
                bigger, but mutual funds aren't far behind: Foreign investors 
                in the January-October period have poured Rs 36,500 crore on Dalal 
                Street. Mutual funds meantime have mobilised Rs 24,000 crore through 
                new equity offers in 2005, with nearly 60 per cent, or Rs 14,300 
                crore being fresh money (the rest can be accounted for by investors 
                churning their portfolios and mark-to-market gains from equity 
                schemes). Sahara's Shastri explains that even if 25 per cent of 
                those fresh inflows are retail monies, it's a significant number. 
                Ved Prakash Chaturvedi, Managing Director, Tata Mutual Fund, is 
                more sanguine. He estimates that 80-85 per cent of the increase 
                in mutual fund assets is courtesy of fresh flows. "Of this, 
                retail inflows (including high-net worth clients) account for 
                65-70 per cent of the inflow in equity schemes," he adds.  The interest from retail investors is clearly 
                visible in the increase in the number of applications for new 
                NFOs. For instance, in June, Principal Junior Cap Fund received 
                75,000 applications and mobilised around Rs 440 crore. The latest 
                NFO to close, SBIMF's Multicap Fund, received 3.75 lakh applications 
                and mobilised Rs 2,100 crore. And Tata Mutual's Chaturvedi says 
                he's expecting nearly 3.5 lakh applications for the Tata Contra 
                Fund.  
                 
                  |  |  |   
                  | The lack 
                    of opportunities in other asset classes is prompting new investors 
                    to tap equity markets via mutual funds A.K. Sridhar
 CIO/UTI AMC
 | Fund 
                    managers are advising investors to have a three-four year 
                    horizon. Chaturvedi discourages investors even against one-year 
                    investment horizon Ved Prakash Chaturvedi
 MD/Tata Mutual Fund
 |  That projection may just go a bit awry if 
                investors tighten the purse strings, sensing (yet another) bull 
                run going bust. The funds, for their part, might have an ideal 
                product for such a situation: The Systematic Investment Plan (SIP) 
                option, which not just reduces exposure to high-risk (by nature) 
                equities, it also helps the investor garner more units when the 
                market tanks. The sip operates like a recurring deposit of bank, 
                with the investor parking upwards of Rs 500 per month with the 
                fund, for which he gets in return his units. If he has Rs 5,000 
                to invest per month, he can divide that amount into five parts, 
                and invest at five different dates, thereby allowing him to take 
                advantage of market volatility.  Yet, sips on their own are inadequate protection 
                for fund investors, many of whom tend to join the party at the 
                peak of a rally. Realising the disastrous consequences these could 
                have on their schemes-by way of large-scale redemptions-fund managers 
                are advising investors to have a three-four year horizon. Says 
                Principal's Sachdev: "We do not want money for the short 
                term. Secondly with lack of depth in the market, we are focussing 
                only on the top 100-200 stocks. The long-term trend is intact, 
                but at current levels, stability in a stock is crucial and most 
                of the funds are not comfortable with small stock." Tata's 
                Chaturvedi says he's been discouraging investors with even a one-year 
                investment horizon during the Tata Contra Fund roadshows.  Of course, there will always be investors 
                looking to make quick profits, which results in them flitting 
                from one fund to the other, resulting in a heavy churn factor, 
                as high as 20-25 per cent. To deal with this, funds like SBIMF 
                and Kotak AMC have introduced entry as well as exit load for their 
                new and its existing funds. "We have introduced entry and 
                exit load in our schemes mainly to cap our investors and to restrict 
                churning," says Nitin Jain, Fund Manager at SBI AMC, who 
                adds that excessive churning spoils the investment pattern in 
                the fund. However, there are industry insiders who disapprove 
                of such a move that makes short-term exits costlier. One such 
                senior official at a state-run AMC accuses such funds of profiteering, 
                as they receive a 2.25 per cent load on entry and a 1 per cent 
                load on exit. 
                 
                  | DISTRIBUTORS' DAY OUT |   
                  | Almost Rs 1,000 
                    crore-that's how much distributors of mutual funds have raked 
                    in by way of commissions in 2005. here's how we arrived at 
                    the figure: So far in 2005, the top 50 distributors, on an 
                    average, have pocketed a brokerage of 4 per cent. Mutual funds 
                    have in this period mobilised over Rs 24,000 crore from NFOs. 
                    Exact figure: Rs 960 crore. A senior official at a MF distribution 
                    arm reveals that in some cases the brokerage inches up to 
                    as high as 8 per cent. SBIMF recently garnered Rs 21,000 crore 
                    for one of its schemes. According to industry sources, the 
                    secret of its success: The 4.75 per cent average commission 
                    it paid to its top 50 distributors. You have to wonder: Don't 
                    higher distribution commissions translate into lower investor 
                    returns? That's not the way to see it, frowns Ved Prakash 
                    Chaturvedi, Managing Director, Tata Mutual Fund: "Compared 
                    to insurance companies, our commissions are still low. If 
                    we do not pay higher commission, they do not show any interest 
                    in selling our products. Secondly, distributors are also expanding 
                    and have been mobilising huge retail money from Tier-II cities." |  Such controversies notwithstanding, it would 
                appear that the Indian mutual fund industry has hit an inflexion 
                point-or at least the equity schemes have. As Pankaj Razdan, CEO, 
                Prudential ICICI AMC, explains: "This time round, for the 
                first time, investors are knocking the doors of the mutual fund 
                for investing in the equity markets. And the inflows are also 
                coming into existing schemes. Leaving aside the top five metros, 
                35 per cent incremental inflows into funds are coming from Tier-II 
                cities." In the US in the nineties, huge money poured into 
                mutual funds from us households, even as they became even bigger 
                net sellers of stock (from sources other than mutual funds). If 
                Indian mutual funds are able to ride out the current short-term 
                blip, and dish out handsome returns to investors over the next 
                2-3 years, those rewards would go a long way in introducing many 
                more domestic households to the mutual fund cult.  |