SEPT. 15, 2002
 Cover Story
 Editorial
 Features
 Trends
 BT Event
 Personal Finance
 Managing
 Case Game
 Back of the Book
 Columns
 Careers
 People

Q&A: Douglas Nielson
Douglas Nielson, Chief Country Officer, Deutsche Bank, India, speaks to BT Online on what the bank has in mind for India, particularly its plans in the asset management arena. Equity research, as Nielson says, will emerge as a key differentiating factor in this business, and that's exactly what Deutsche is working on.


Long Bond Is Back
The government is bringing back the 30-year bond. Will insurers be the only takers?

More Net Specials
Business Today,  September 1, 2002
 
 
I, Me, Myself
The wholly Indian obsession with the individual, not the institution, must go.
Suresh Prabhu: The show must go on
Success is a complex equation: the variables include the right people (some of them, stars), the right infrastructure, and the right timing (in a product- or market-strategy).

Mea culpa. July 13, 2002: the final of the NatWest series between India and England; Tendulkar goes in over number 24; the score is 146 for 5; India has to score an additional 180 runs to win; and I decide the evening is better spent listening to Al Kooper doing strange things to the organ in Albert's Shuffle. That's right, Constant Reader, I didn't watch the rest of the match-not live. I am convinced many other Indians did the same: we believe (or, at the least, used to believe) that the Indian cricket team cannot chase a huge total successfully unless Tendulkar scores.

The few private companies still nursing ambitions in the power sector behaved similarly when Union Power Minister Suresh Prabhu tendered his resignation. ''What will happen to power sector reforms?'' they chorused. Most participants in the Indian government's drive to privatise state-owned companies believe the process wouldn't have gotten off the ground except for the dogged determination of one individual, Union Disinvestment Minister, Arun Shourie. And the day after Infosys' head of Sales and Marketing Phaneesh Murthy resigned, the stockmarket battered the stock some over concerns about the company's ability to continue to grow in the US market in the absence of a man widely perceived to have engineered some large deals.

  Going By The Book
 
  Never Too Many  
  The Inspiration Factor  

As a people, we are obsessed with individuals. The 'what', 'how', and 'why', are nowhere close to being as important as the 'who'. ''Without Vajpayee, the National Democratic Alliance coalition will collapse.'' ''No one but Sonia (well, maybe Priyanka), can lead the Congress.'' ''We've hired a key executive from Infosys.'' Quotes such as these are common. I've made up the first two up to make my point. The third is real and came from a corporate flak-catcher who was very keen to have me ''do a story'' on what the exit of this executive would do to Infosys-and the entry, to her own company.

Even in today's knowledge society, though, the institution matters. Individuals do make a difference (as also excellent copy), but we often tend to focus on personalities to the exclusion of the institutional infrastructure behind them that made their achievements possible. Success is a complex equation: the variables include the right people (some of them, stars), the right infrastructure, and the right timing (in a product- or market-strategy). To my mind, nothing proves this more than the fact that the man widely considered responsible for building India's largest financial daily (Hint: It's pink) was never able to repeat his success. Microsoft and SouthWest Airlines are getting along well with their founders in a hands-off role. And Jeff Immelt isn't doing too badly at managing the company that Jack (Welch) built.

The cult of the individual has a significant downside in the corporate context. The executive in question may start believing everything said and written about him (or her). You don't need to be a hr manager to understand the damage such individuals can cause in an organisation. Still worse, other employees may start believing that with the success of the company largely a function of one individual's efforts and ideas, they can afford to relax and cut themselves some slack. Behavorial scientists have noticed such behaviour in groups where a few individuals seem more than keen to undertake a large portion of the work at hand. They even have a term for it, 'social loafing'. We are, all of us, social loafers.

 

    HOME | EDITORIAL | COVER STORY | FEATURES | TRENDS | BT EVENT | PERSONAL FINANCE
MANAGING | CASE GAME | BOOKS | COLUMN | JOBS TODAY | PEOPLE


 
   

Partners: BESTEMPLOYERSINDIA

INDIA TODAY | INDIA TODAY PLUS | SMART INC | THE NEWSPAPER TODAY 
ARCHIVESTNT ASTROCARE TODAY | MUSIC TODAY | ART TODAY | SYNDICATIONS TODAY