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MARCH 12, 2006
 Cover Story
 Editorial
 Features
 Trends
 Bookend
 Economy
 BT Special
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Trade Battle
Hots Up

The never ending fight between European Union and the US has taken another twist. The EU has threatened to impose up to $4-billion-worth of sanctions on the US, after the WTO upheld a ruling that the latter failed to end an illegal tax rebate for exporters. Analysts believe that us now has three months to act to avoid the reimposition of retaliatory measures. A look at the flare up.


e-Credit: What Next?
In most developing countries financial service providers are not yet in a position to use modern credit risk management techniques. Many developing economies still need to establish functional credit information systems in order to improve the quality of financial information. Will they?
More Net Specials
Business Today,  February 26, 2006
 
 
FLOTSAM
Drive-By-Wire
 

For several days early February, I drove around town with a punctilious woman in my car (let me finish, dear). Every time I got into the car with her, her first words would invariably be "drive carefully". Now, I am ordinarily a patient man, but not when it comes to back-seat drivers. In fact, I don't even like anybody else driving my car-one reason why I've stoically resisted the temptation to hire a driver for my 70-km commute to and fro work. So why was I suffering this matron, allowing her to dictate my every thrust and parry in Delhi's notorious traffic? For one, she wasn't really a back-seat driver; she wasn't even seated beside me, but stuck to the windshield, about 45-degree north-west to my steering wheel. Actually, she wasn't even a lady, but the Nippon SatGuide, except that the Destinator (that's what the navigation software on the Pocket PC is called) did come with pre-recorded instructions in the voice of a woman. (As for my uncharacteristic patience, did I mention I have a job to keep?)

Priced at Rs 37,990, the Nippon SatGuide, touted as India's first in-vehicle navigation device, currently covers three cities: Delhi & NCR, Mumbai and Hyderabad. Apart from a driving map for the cities, the SatGuide offers information on a variety of other things: points of interest, public utilities, entertainment locations like malls and multiplexes. To put the Destinator to test, I pick a route I know better than the device: the Jhandewalan-Gurgaon stretch, snaking through the ridge and onwards to NH8. The system performs beautifully, telling me to take a U-turn at the Jhandewalan roundabout to head up onto the ridge. The first problem surfaces at the Dhaula Kuan spaghetti junction. The Destinator's map hasn't been updated, and the lady seems annoyed that I am not following her instructions. The same thing happens at a couple of other places, but on the whole, the Destinator works beautifully, even on routes I am not familiar with. Would I buy it? Yes, if it ends up mapping inter-city routes. But in its current form, the Nippon SatGuide has little use for a city-rat like me.

Lazeeeeeeeeee Boyyyyyyyyyyy

The ultimate recliner: 106 springs do the trick

The editor of this magazine is a fitness fanatic and it shows. I am not and it shows too. Then, there is a price to be paid for wanting to put one's feet up, all the time. Take it from me, it isn't easy to do this. For one, there are deadlines to be met. Then, there is the mechanics of it all. For instance, if I tried to effect the putting-the-feet-up thingamajig while sitting on my chair in the office, I'd probably damage my spinal cord.

I have always been partial to soft, thickly upholstered furniture and have owned recliners (right from a stiff bare wooden one owned by my grandfather, which was made of Burma teak) to a recently-acquired Chinese one whose reclining mechanism rather cruelly reinforces that old axiom about there being a direct relationship between quality and price.

So when the real McCoy arrived in the marketplace, I had to check it out. The verdict is in. There are recliners and then there is La-Z-Boy. When cousins Edward Knabusch and Edwin Shoemaker in 1927 designed a wooden slat outdoor folding chair fashioned from orange crates, boy, did they catch on to something or what?

Sunil Suresh, CEO, Stanley Seating that imports La-Z-Boys, says it is the product's 106-patented-moving-springs mechanism that gives it that ultimate-recliner feeling. (Not just the overall mechanism, but each of the 106 moving springs have been patented, he points out to any would be adventurers). And yes, the handle of the recliner mechanism is made of solid wood, which gives it that perfect feel compared to the cheapy, tacky plastic one on my current Chinese recliner. All I am waiting for now is my next hike to go and exercise my right to recline.

Price: Rs 26,000 to Rs 60,000


TREADMILL
When Less Is More

Supersets: More muscle in half the time

The universal quest for anyone who's seriously into weight training is to get a ripped and well-defined body in the shortest period of time. Wouldn't it be a boon if you could do your workout in half the time it normally takes and yet build stronger muscles? In fact, you can and I'm not talking about performance enhancing drugs or steroidal supplements. Indeed, if you've been weight-training for a while you will probably have heard of super-setting, a way of working out that packs more into less time and can give you better results.

Supersets, as many readers know, is an advanced technique where two exercises targeting the same muscle group are done one after the other without resting in between. So, say you're doing exercises for your chest muscles. A superset could be a set of barbell bench-presses, quickly followed by a set of dumb-bell flys, both targeting the pectorals but done consecutively rather than with a rest in between.

Besides an obvious boon for those starved for time, super-setting has other advantages. Supersets increase the intensity of a workout. Because you don't rest between two sets, a superset makes you do more work in a shorter period of time, thus, putting your muscles through a more intense workout. And, more intensity is equal to bigger, stronger muscles.

Secondly, supersets can help prevent injuries during workouts. How? Well, because during supersets you can usually lift (or push, or pull) less weight than you can in straight sets, the chances of injury because of lifting too heavy are less. In other words, you can put pressure on your muscles through supersets without going very heavy with weights. Say, you can do 80 kg in a straight set of squats. In a superset you'd probably do just 60 per cent of that. Most gym injuries are caused either by wrong technique (posture or movement) or by using too much weight. Supersets can help prevent both because it's easier to maintain good form when you use lighter weights.

You needn't do supersets all the time. You can use them to spice up your workout. When my workout schedule gets drab and monotonous or my body gets used to the same old routine, I sprinkle in a week or two of supersets. And, of course, they're a great way to work out if you're short on time.

A variation of supersets is the pre-exhaust set. In this, you target the same muscles but use two exercises, the first-usually an isolation exercise-totally exhausts the muscle followed by the second-a compound exercise. But more on that in another instalment of Treadmill. Till then, lift your dumb-bells and clink. Happy super-setting!


write to musclesmani@intoday.com

Caveat: The physical exercises described in Treadmill are not recommendations. Readers should exercise caution and consult a physician before attempting to follow any of these.


ALL ABOUT CHOLESTEROL

What exactly is cholesterol? It's a fat the body needs to help form certain hormones, cell membranes, and bile. Unfortunately, too much of this soft, waxy substance means trouble. With so much at stake, advertisements increasingly tout foods with no or low cholesterol, while others claim to lower cholesterol.

What Is It: High cholesterol is the best known of all the many threats to a healthy heart. When excess amounts of fat-like substance build up along the walls of the arteries, one faces a dramatically higher risk of a complete blockage, leading to a heart attack or stroke. Says Dr Ashwani Mehta, Senior Consultant, Sir Ganga Ram Hospital: "In India, the rate of incidence is as high as 30-40 per cent of the population."

Causes: "Poor diet leads to unhealthy high cholesterol values. Cholesterol in diet comes exclusively from meats and dairy products," says Dr Mehta. Eggs are the best-known source of cholesterol. Inactivity and other lifestyle choices such as smoking and drinking alcohol contribute to unhealthy high cholesterol values.

Symptoms: Symptoms of high cholesterol are usually rare. It does not make one feel sick. Blood cholesterol levels in both men and women begin to go up around age 20. If enough oxygen-carrying blood is blocked from reaching the heart, a person may experience chest pain.

Treatment: There are two ways to treat high cholesterol. The first is with simple lifestyle changes including change in diet, weight management. The second is to combine lifestyle changes with cholesterol-lowering medicines. Diet should be low in saturated fats. It's also important to eat plenty of fibre found in fruits, vegetables, beans and oats. According to Dr Mehta, "the disease can be controlled by medicines. Surgery is rarely resorted to." If not dealt on time, the disease could also affect brain and liver functions.


PRINTED CIRCUIT

Nokialand?
E Series Phones

Finland is known for a few things. One is that it snows a lot out there. Two (judging from the number of Formula 1/wrc drivers the country churns out), that Finnish children are born drivers. And three, Finland might well be renamed Nokialand. Just when you thought the company couldn't come up with more phones, it does, and not just with one, but three. The E series phones (all 3g) have the works, e-mail, PDF readers, internet browsers and an office suite. The e60 looks like a fairly normal candy-bar phone, but in reality can change into Superman if you ask it to (really). The e61 looks like a Blackberry, but won't get its knickers in a twist about some patent, or so we hope. And the e70 looks like Nokia's old 6800 and 6820, but one that has been put on a steroid-heavy diet. When/where/how much: Expect them to hit Nokia dealerships in March-April at pricepoints starting around Rs 20,000. .

A Steady Hand
Gorillapod

The worst part about owning a camera is the blurred images you get when the camera (ok, your hand actually) shakes just before you click. Even though all the latest cameras have 'Image Stabilisation' software, these can only do so much. And tripods are either bulky or expensive (or both). Say hello to the Gorillapod. With ring and leg grips that can fit just about anywhere, and flexible joints, you don't need a flat surface to use it; you can attach it to the branch of a tree for example. It is quite simply the best digital camera accessory out there. Expect Indian retailers to start selling this in a few months. It is available from www.gorillapod.com for $24.95 (Rs 1,123 approx).

Control Freak
Evergreen Remote, EG-LR 21D

What do you buy someone who has everything? a universal remote, of course. If you are the kind who tries to reduce the temperature on the air-conditioner with the CD player's remote or tries to zap channels using the DVD-remote, Evergreen Electronics' universal remote is just the thing for you. The EG-LR 21d can control your TV, CD/DVD player, amplifier and ac. Sure, it is available only in Japan right now, but give India's grey markets some time. Should retail at between Rs 5,000 and Rs 7,000 in India.

2-in-1 Phones
The BenQ-Siemens Phones

What do you do when your company is not #1 or #2 or #3 in the mobile handset space? Well, you form an alliance with another laggard. That's what BenQ and Siemens have done and the four new phones that the companies expect to showcase at the next 3gsm summit at Cannes do look good, although they could have been named otherwise (they are called, clockwise from top left, the Venus c3, Hermes B, Ulysses b1 and the Cupid). Availability and price? No details yet.

 

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