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"Maybe Shankaran and Singh should find out more, observe
Trivedi's style and learn his success tactics. Demonstrate
their value, and join his game"
Thiru Vengadam, Country Manager
(India), PeopleSoft
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Let
us see what the problem is. shankaran and Singh believe Trivedi
does not involve them fully and selectively disseminates information,
though they are 'team members'. Now, why would Trivedi not engage
the other team members fully? Maybe the others are not adding enough
value. Maybe he feels that they are not up to his calibre. Maybe
he wants to get all the credit in future, though he is sharing it
now.
What can Shankaran and Singh do?
Their supervisor, the President (Sales & Marketing), should
be in the right position to understand and resolve the issue. This
presupposes that there is a clear management structure, a well-thought
out business plan, supporting manpower plan and so on. While Mahajan
is happy that the numbers are being met by the group, he should
look at the prospect of higher achievement if all three were contributing
optimally-as against just one.
But suppose Mahajan does not give them a good
hearing; or gives them a hearing, but does nothing-why rock the
boat if the team (!) is delivering?
The CEO should definitely be concerned about
two-thirds' of a sales group not being fully involved-and hence
not necessarily contributing. While it is important to meet short-term
revenue goals, it is equally important that the organisation is
built on a common culture and shared values with retained learning
across the firm. The CEO may take action. But approaching the CEO
may not be feasible.
This is an excellent option. Now, hr has the
pivotal role to play in aligning the human resources to the firm's
overall objectives. It would also be interesting to know what motivates
Trivedi to perform-at least in the manner he's doing. How can the
others be similarly motivated? Who needs counselling-Trivedi or
the other two? Or all of them? HR should help establish a team culture.
If they are peers and are expected to work
together, why not have an open discussion with Trivedi? A dialogue
would ease the tension and bring out any apprehensions that Trivedi
has about them.
Since both Singh and Shankaran are already
demotivated, despite getting their proportion of credits, this a
bad option. The situation could further deteriorate and drag the
group down.
- Live with the problem to find a solution.
Maybe Shankaran and Singh should find out more,
observe Trivedi's style and learn his success tactics. Demonstrate
their value, and join his game.
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"Develop a culture
of cooperation and a respect for the individualism of each member,
thus creating a capacity for divergent thinking"
Prem Kamath, Head (Management Resources),
Hindustan Lever Limited |
If
we were to get back to basics, man is essentially selfish even though
paradoxically he is a social animal. Teamwork does not happen naturally
because individualism makes it a dog-eat-dog world, especially in
corporate life. The pyramid is steep, and it's every man (or woman)
for himself. A string of cliches and metaphors, you might say, but
that's reality.
The situation in this Case Game is typical-Trivedi
is the go-getting high achiever who would rather operate alone even
in a team. He probably does not trust Singh's and Shankaran's capabilities,
and at best, just about tolerates their being members of his team.
Moreover, Trivedi appears paranoid about his personal contribution
not being recognised by the company, and hence prefers to keep the
other two in the dark on matters crucial to team performance.
This is a familiar situation in any team, even
in the sports arena. Consider a World Cup winning soccer team like
Brazil. There are the superstars Ronaldo, Ronaldinho and Roberto
Carlos, and there are others who are almost as good as these 3 Rs
but not quite, and there are still others who are 'weak', relatively
speaking. However, it is not just the long hours of practice that
makes Brazil win, but the right mix of individual brilliance and
superb teamwork-and more importantly, knowing when either of these
factors must take precedence. Hence you see Ronaldo charging towards
the opponent's goal post, and you bite your nails in anticipation
for him to send that super kicked angled rising ball straight in,
and before you know it, he has passed the ball to Ronaldinho-who
doesn't miss a beat, leaving the opponents staring in disbelief.
So also in great corporate teams, where the
star performer must know exactly when to score, and when to allow
another to do so.
Team members must learn to work together, experience
each other's strengths and weaknesses, and exploit the synergy within.
They should develop a culture of cooperation and a respect for the
individualism of each member, thus creating the capacity for divergent
thinking-yet, in the end, bringing all the diverse thoughts together
to create a comprehensive solution.
There has to be the right interplay between
so-called 'defined roles' to produce the best result. In this case,
Singh and Shankaran have come together due to the distancing created
by Trivedi's individualism. Should they blow the whistle on 'Teamwork
101' breaking down by complaining to the CEO through the hr head?
Certainly not. I would instead advise them to confront Trivedi directly.
A great team must periodically review this process of problem solving,
and Trivedi needs to know from his own colleagues that things are
not right.
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''Re-organise the
responsibilities within the sales and marketing team. That would
help enhance individual and collective performance''
Joseph John, Head (Strategic Resourcing),
Wipro Infotech |
To
set the context, let us recap relevant stated facts and leading
assumptions of the Case Game. Reflex Systems, a 10-year-old software
company, has a team of three senior executives in sales and marketing,
operating under the guidance of president Mahajan, who reports to
the founder CEO.
The sales team-comprising Trivedi, Shankaran
and Singh-has no hierarchy whatsoever. The team has won a Rs 10-crore
order from Razzmataaz, a retail chain. The indication is that Trivedi
was the key person in bagging the order, and the precise reasons
that he was able to swing the deal are hazy to the other two members
of the team. However, the deal has been tagged to the credit records
of all three.
Shankaran, in particular, appears critical
and resentful of Trivedi. Singh, though not very happy himself,
accepts the fact that it was due to Trivedi they all get their 'fat
sales bonus', and seems more inclined to let the status quo persist.
The fact of the moment is that the obviously talented Trivedi is
on a high, and the higher ups in the company too know of his 'indispensability',
leaving Shankaran and Singh feeling vulnerable.
Now let's ask the key questions.
- Is the sales & marketing department
of Reflex Systems sub-optimal in utilising the talents of all
three senior executives?
- Are Shankaran and Singh seriously interested
in knowledge sharing and growth of the organisation or too bothered
about the credit sharing among them?
- Can teamwork in an organisation work well
without systems? Will a few rules ensure teamwork? Are teamwork
and individual excellence mutually exclusive?
- And, finally, what should Shankaran and
Singh do?
My advice to Shankaran and Singh is as follows.
First of all, identify the roots of the situation before reacting
to the behaviour of Trivedi. If Trivedi is seen as a key performer
for his contributions in the sales team, they should be proud of
him. After all, he is in the same team and they all share the sales
bonus.
Shankaran and Singh could also reflect on potential
opportunities for enhancing their achievements within the sales
team. The first and easier way to enhance teamwork and effectiveness
of an organisation is by enhancing one's own individual contribution
to the team.
Secondly, explore the need to re-organise the
responsibilities within the company's sales and marketing team that
would help enhance individual and collective performance. For instance,
each one of the sales team should be asked to handle separate industry
or technology segments. At the same time, retain common systems
in sharing knowledge and physical infrastructures within Reflex
Systems.
Thirdly, formal or informal events or meeting
points will go a long way in helping strengthen teamwork within
the salesforce and enable it to take the initiative by itself through
new processes.
Shankaran and Singh should approach Mahajan
to discuss their suggestions and options. However, such a discussion
with Mahajan need not be in the immediate context of the recent
sales order. Instead, they could present some of the business opportunities
lost or missed out in the recent past-to which Mahajan would lend
a better ear.
They could approach the hr head only if issues
are not sorted out with Mahajan.
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