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Five
is a difficult age for a survey. Five sets of data points, common
sense suggests, should be enough to identify trends (and make
sweeping statements sanctioned by data). Then, 10 would be better.
Business Today's effort to identify the best companies to work
for in India turns five with this edition, and while there are
some very obvious trends (so obvious that they needn't even be
set out in black and white; a quiet perusal of the five listings
on this page will make them evident), there are also several big
caveats for readers seeking to read something in them (the trends).
The first is that, three years into the survey, Business Today
changed partners and methodologies (the reasons for the second
are explained elsewhere in this issue; see How We Did It on page
78). The second is that the BT-Mercer-TNS study, The Best Companies
to Work for in India, 2005, is a participation-based one. Companies
choose to take part in it, and they can, just as easily choose
not to. Any company that wants to do the right thing by its employees
should participate in the exercise; then, it isn't an easy survey
to participate in, and companies have no way of controlling the
results (and as a policy, BT, Mercer and TNS do not share details
of the companies that participated in the survey but did not make
it to the final stage). That would mean that a company could figure
in the listing one year, and drop out the next simply because
it chose not to participate. The third is that companies from
the it services and it-enabled services sectors dominate the listing
(this year there are seven such in the top 10) simply because
more companies from these sectors participate in the exercise;
42 per cent of the participants in The Best Companies to Work
for in India, 2005 comes from the two sectors.
The desire among it and it-enabled services
firms to participate in such exercises is easily explained: both
are people-intensive businesses and have, arguably, hired more
people over the past five years than any other business in the
country; being part of the Best Companies to Work for in India
listing actually increases their equity as an employer-brand.
As easily explained is their domination of the listing; most it
and it-enabled services mentioned on this page are large (or getting
there) in terms of number of employees and very profitable (or
getting there) in terms of net profit margins. The money or the
promise of money to come provides companies the capital, and the
numbers, the benefits of scale, to do such things as build lavish
campuses replete with food-courts, swimming pools, and gymnasiums.
The absence of exit-barriers-the demand-supply imbalance ensures
that an employee can walk out of one company and into another
with a 20 per cent to 80 per cent increase in pay-gives companies
a cause to do so (build these things), just as it gives them one
to focus considerable energies on the hr function. Much of this
is elementary economics, not rarefied human resource management.
2001
RANKS |
2002
RANKS |
1 |
INFOSYS |
1 |
INFOSYS |
2 |
P&G |
2 |
P&G |
3 |
HP |
3 |
HP |
4 |
ICICI |
4 |
SKBCH |
5 |
HUGHES SOFTWARE |
5 |
SATYAM |
6 |
LG |
6 |
AGILENT |
7 |
HLL |
7 |
BHEL |
8 |
COMPAQ |
8 |
AMERICAN
EXPRESS |
9 |
ASIAN PAINTS |
9 |
COLGATE-PALMOLIVE |
10 |
BHARAT PETROLEUM |
10 |
GILLETTE |
It shouldn't be this way. In an ideal world,
companies, irrespective of the kind of businesses they are in,
should aspire to be great places to work. In reality, it is difficult
for companies that are not in businesses such as it, it-enabled
services or financial services (or just about any other kind of
business that is people- or knowledge-intensive) to do this without
looking economic ruin in the face.
2003
RANKS |
2004
RANKS |
1 |
P&G |
1 |
SASKEN |
2 |
AMERICAN
EXPRESS |
2 |
INFOSYS |
3 |
NTPC |
3 |
THERMAX |
4 |
J&J |
4 |
HCL COMNET |
5 |
GSKBCH |
5 |
HDFC |
6 |
TATA STEEL |
6 |
NTPC |
7 |
COLGATE
PALMOLIVE |
7 |
DR REDDY'S |
8 |
WIPRO |
8 |
SATYAM |
9 |
IOC |
9 |
PATNI COMPUTERS |
10 |
ITC |
10 |
HUGHES SOFTWARE |
Paradoxically, while a majority of the best
companies to work for in India are in the it and it-enabled services
businesses, not too many of the best employees in India work in
these sectors. Spoilt for choice and pampered by their employers,
a significant proportion of the workforce of it and it-enabled
services companies have emerged mercenaries. Attrition rates at
the three companies on the top of The Best Companies to Work for
in India, 2005 listing, Infosys, Sasken and Genpact are 10 per
cent, 20 per cent, and 31 per cent, respectively. Then again,
the desire to look out for oneself to the exclusion of everything
else is very much in line with free-market economics.
2005
RANKS |
1 |
INFOSYS |
2 |
SASKEN |
3 |
GENPACT |
4 |
HCL COMNET |
5 |
NTPC |
6 |
HSBC |
7 |
SAPIENT |
8 |
COVANSYS |
9 |
HDFC BANK |
10 |
MINDTREE
CONSULTING |
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