BUSINESS TODAY

MARCH 30, 2003

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	Sensex 4,000 From its current depths, Sensex at 4,000 looks like an impossible target. But guess what? A quick, decisive war in the Gulf could actually catapult it close to that mark.

NDPL
Fixing the Mess

Computerised billing and mobile phone-wielding linemen are just two of the changes NDPL has ushered in to untangle north Delhi's power problems.
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	Interest Signals Did you know that interest rates in India are almost at a 30-year low? And this may be the bottom. Or maybe not. If you've got a call to make, here's the lowdown. more...		So Far So Good CellOne, BSNL's ambitious mobile phone service, has roped in 1.5 million subscribers. That's huge. But then, getting the next 1.5 million isn't going to be quite so easy. more...




	Max On Track Analjit Singh's big-dream healthcare project, involving three tiers of clinics and hospitals in a hub-and-spoke arrangement, nearly came apart. But thanks to fresh loans from ADB and IFC, it's back on track. more...		India Today Conclave It's a simple question with complex answers. Will the India of tomorrow be a global pygmy or giant? Read what some of the world's most eminent thinkers and opinion-makers had to say at an exclusive gathering of decision-makers. more...




	Interview: Jaswant Singh Finance Minister Jaswant Singh doesn't like to bask in the glory of the tributes paid to his Budget. Instead, he'd rather talk about implementation. Here he is, advising us to "stand up and seize the opportunity". more...		India's Wine Capital While you were studying those maps of France, our own Nashik, in Maharashtra, has quietly emerged as India's wine capital. It takes years and years to get it right, and Nashik's lead looks nice and sustainable. more...



	Marketing Goes Pop Is the medium the message? Sure is, going by the way Indian marketing is adapting itself to the country's mass culture—from K-soap-inspired ad campaigns to a certain fizzy drink that's fast turning into 'Coka-wa' in the Indian hinterland. more...		60 Minutes: James M. Cracchiolo Meet James M. Cracchiolo, Group President (GFS), American Express. In an exclusive interview with BT, he explains India's role in the company's global plans, not just as a market, but as a vital process centre. Are payment products ripe for e-revolutionising? Read on. more...




	from India
	from outside India








Telecom Brand Games Been watching the CDMA-versus-GSM battle from the edge of your seat, have you? Good, battles for the technology standard are always exciting. But what about the brand battle? Is the market really as commoditised as it appears? Here's a brand-versus-brand look at the business. More Web Exclusives More Net Specials


Cup Of Whoahs So, now that we've reached the grand finale of the great game to glue eyeballs, and Sachin Tendulkar is crowned the Big Winner, let's take a good hard-nosed business look at the real winners. A good hard look, that is, at what the Cup's biggest stakeholders—the advertisers—achieved over the season.







	Beyond Budget Expectations Mutual fund performance in February is typically all about beating the Sensex, itself a function of budget expectations. This year was slightly different, though. more...		Boss Phobia Fear of the boss has cramped many a good career. But until corporate cultures become more conscious of this phobia, little can be done to fix it. more...




	The Case Of Staying Hip How can Leghorn yank up sales volumes without losing its premium edge? N. Singh of Hi-Fashion Clothing, Hyma B. of Arvind Brands and S. Mahajan of CMASI discuss. more...		Reinventing The School A clutch of schools is changing the way students and their teachers approach education with bold experiments online. Welcome to the brave new world of schools. more...




	New Ambitions Madhukar Kamath gets Mudra; Rajeev Agarwal gets Bates; Rajat Gupta, a post-McKinsey life; Suresh Krishna, a Chinese plant; Narayana Murthy, the Thai PM's ear; Yamini Kumar, a noble cause; and Prasoon Joshi, award upon award. more...		Left Angle by Paranjoy Guha Thakurta Notes From The Trough by Mahesh Murthy Leadership Secrets by Renuka Ramanathan





	Tax Trouble FM's move to tax 10 more service categories promises to open a new can of worms. more... Face-To-Face Aviva's Charles Andersen on his plans to tap the rural Indian insurance market. more... Executive Decision Bajaj Auto's Rajiv Bajaj decides he wants a slice of the lucrative exec-bikes pie. more... Gone Missing Wheat worth Rs 3,200 crore is missing from FCI's godown in Punjab. The scam season has begun already. more...		Help, Tarun!!! Tarun Sheth addresses your career concerns every fortnight. more...


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